Thought Leadership for Norton by Symantec

As part of our ongoing partnership with the world’s leading cyber security company, Symantec, we revealed that consumers’ behaviour on public Wi-Fi could be placing their personal information at risk
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Risky business

Reputation Leaders, in partnership with international online panel company Research Now, conducted the 2017 Norton Wi-Fi Risk Report, an online global omnibus survey of more than 15,000 consumers in 15 countries. It explored consumer perceptions, practices and knowledge about the safety of public Wi-Fi connections.

The research was commissioned by Symantec Corporation, the world’s leading cyber security company, helping organizations, governments and people secure their most important data wherever it lives.

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Are you cyber secure?

In the recently published report, findings revealed that many people are aware of the risks of public Wi-Fi, but are not necessarily changing their behaviours and may be unknowingly placing their personal information at risk.
The survey has wider implications for Symantec in positioning them as a thought leader and world expert in cyber security, specifically consumer protection and security software, and providing a platform on which to offer consumer advice and promote products such as Symantec’s Norton Wi-Fi Privacy.


There is a deep divide between what people think is safe when it comes to using public Wi-Fi versus the reality. What someone thinks is private on their personal device can easily be accessed by cybercriminals through unsecure Wi-Fi Networks or even apps with privacy vulnerabilities.
Fran Rosch
Executive Vice President
Consumer Business Unit