Thought Leadership for Norton by Symantec

As part of our ongoing partnership with the world’s leading cyber security company, Symantec, we revealed that consumers’ behaviour on public Wi-Fi could be placing their personal information at risk

Risky business

Reputation Leaders, in partnership with international online panel company Research Now, conducted the 2017 Norton Wi-Fi Risk Report, an online global omnibus survey of more than 15,000 consumers in 15 countries. It explored consumer perceptions, practices and knowledge about the safety of public Wi-Fi connections.

The research was commissioned by Symantec Corporation, the world’s leading cyber security company, helping organizations, governments and people secure their most important data wherever it lives.

Are you cyber secure?

In the recently published report, findings revealed that many people are aware of the risks of public Wi-Fi, but are not necessarily changing their behaviours and may be unknowingly placing their personal information at risk.
The survey has wider implications for Symantec in positioning them as a thought leader and world expert in cyber security, specifically consumer protection and security software, and providing a platform on which to offer consumer advice and promote products such as Symantec’s Norton Wi-Fi Privacy.


There is a deep divide between what people think is safe when it comes to using public Wi-Fi versus the reality. What someone thinks is private on their personal device can easily be accessed by cybercriminals through unsecure Wi-Fi Networks or even apps with privacy vulnerabilities.
Fran Rosch
Executive Vice President
Consumer Business Unit